It's 9AM
I read a book called The 4 Hour WorkWeek.
Over a decade ago.
It talked about building systems, finding the Parato Principle customers and how to get really good at something really fast.
Which led me to the author’s blog.
He didn’t write many posts, but when he did, they were long and packed with actionable tips.
He often had guest posters, because his audience from the book was so large, and it allowed him to publish on a regular basis.
The title came from an ad test.
He tried 4 different titles using Goggle Ad Words and the one that got the most clicks become the title of the book.
His original idea?
How to deal drugs for fun and profit.
Because his book documented his fitness supplement business.
I stayed with the author for a long time, and a few years ago, after four more books, he moved to making a podcast.
When I drove a lot, I would put one on and listen, but it was tough.
People said so many good things I wanted to take notes, and I wasn’t keen on doing that while driving.
He hit the hundred mark on episodes in the last year or so, and has moved from posting on the blog to audio posts.
He has even taken the tip she learned from his blog and turned them into a book. (I have it too)
I read several blogs a week and my interests vary. I get a newsletter letting me know when a new one is published by the author or person I’m listening to.
James Altucher emails me once per day, sometimes twice.
I like his emails because our styles are similar, and he’s got a lot of good stuff in them.
Joanna Penn emails me once per week.
Her newsletter is like a round up of her blog post, her podcast and book in progress, plus other links.
Mark Dawson emails me every Friday with an update and I get three daily newsletters that are news round ups.
Just listing how much, it sounds crazy how much content I consume.
Noah Kagen has a Youtube Channel where he does a video newsletter I get daily, plus Gary Vaynerchek sends me something on every social media platform I follow him on.
He is a content machine!
But I love what he does. He just lets the cameras roll on everything he does, and has a team to cut it, edit it and keep posting it because he provides a lot of value to like minded individuals.
I like to provide value. I love to give.
I like to tell you things I’ve learned, thoughts I’ve got on the world, on traffic, on baseball and books and beer.
These are things I love and want to share with people who love them too.
You’ll recall I talked about the Brobot Project. It’s still going strong and building each day, but I found a new platform to add to it.
A podcast of the newsletters I’ve shared with you over the past few years.
I’m on Spotify under Chris Lowry Books, but that may evolve into a title you picked for me when I asked for some suggestions.
I plan to debut it after July 4, check out some of the episodes and let me know what you think.
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Thanks so much for grabbing Sassy Magic.
I wrote another little story for you that you can read here for FREE.
Then do me a favor, go grab your copy of WITCHMAS – The Marshal of Magic boxset and brush up on some magic spells.
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Thanks for reading!
Have an awesome day.
Chris
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